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The Trainer's Guide to Training
Most new trainers and presenters know all they need to know about their chosen subject. Unfortunately, few of them actually know how to present what they know. For more than a decade, Robert Jolles's How to Run Seminars and Workshops has taught tens of thousands of people how to sell, teach, stand up, and deliver an effective training session on almost any subject in almost any setting.
This new Third Edition updates this classic guide for anyone who has to get up and move an audience. Just as he did in the book's previous editions, Jolles-former head of Xerox's world-renowned "train the trainer" program-shares proven, effective techniques for winning over an audience, holding their interest, conveying important information, and moving that audience to take action! For seasoned pros, this is an invaluable tool for becoming a world-class seminar and workshop leader. For novices, it's a step-by-step self-teaching guide that provides the confidence and the techniques speakers need to survive and thrive in front of an audience.
Packed with straightforward, trustworthy advice, this reliable resource covers all the bases for today's professional trainers and speakers, including research and preparation, questioning techniques, pacing, visual aids, evaluation and support, feedback, and more:
- Creating your own seminar business
- Recognizing different personalities and types of behavior
- Training groups with diverse needs
- On-site preparations
- Maintaining the audience's interest
- The latest technology and visual aids
- Giving feedback and coaching
- Presenting your best self to the audience
- Developing a training staff
- And, most important, how to sell your message
Trusted by thousands of professional trainers for the latest tactics and practices in seminar and workshop leadership, How to Run Seminars and Workshops, Third Edition is the ultimate guide for anyone who makes a living sharing what they know with others.
- Sales Rank: #864961 in Books
- Published on: 2005-08-12
- Released on: 2005-08-01
- Original language: English
- Number of items: 1
- Dimensions: 9.07" h x .87" w x 6.00" l, .84 pounds
- Binding: Paperback
- 300 pages
Review
"...so many useful tips...If youa re thinking of even making some spare cash from giving workshops, this onea s for you." (Writing Magazine, March 2009)
From the Back Cover
The Trainer's Guide to Training
Most new trainers and presenters know all they need to know about their chosen subject. Unfortunately, few of them actually know how to present what they know. For more than a decade, Robert Jolles's How to Run Seminars and Workshops has taught tens of thousands of people how to sell, teach, stand up, and deliver an effective training session on almost any subject in almost any setting.
This new Third Edition updates this classic guide for anyone who has to get up and move an audience. Just as he did in the book's previous editions, Jolles—former head of Xerox's world-renowned "train the trainer" program—shares proven, effective techniques for winning over an audience, holding their interest, conveying important information, and moving that audience to take action! For seasoned pros, this is an invaluable tool for becoming a world-class seminar and workshop leader. For novices, it's a step-by-step self-teaching guide that provides the confidence and the techniques speakers need to survive and thrive in front of an audience.
Packed with straightforward, trustworthy advice, this reliable resource covers all the bases for today's professional trainers and speakers, including research and preparation, questioning techniques, pacing, visual aids, evaluation and support, feedback, and more:
- Creating your own seminar business
- Recognizing different personalities and types of behavior
- Training groups with diverse needs
- On-site preparations
- Maintaining the audience's interest
- The latest technology and visual aids
- Giving feedback and coaching
- Presenting your best self to the audience
- Developing a training staff
- And, most important, how to sell your message
Trusted by thousands of professional trainers for the latest tactics and practices in seminar and workshop leadership, How to Run Seminars and Workshops, Third Edition is the ultimate guide for anyone who makes a living sharing what they know with others.
About the Author
ROBERT L. JOLLES is President of Jolles Associates, Inc., an independent training consulting firm, and a training consultant for more than 100 Fortune 500 companies, more than fifty financial institutions, a dozen universities, and powerhouse corporations like Disney, Nortel, Toyota, and Xerox Corporation. He is also the author of Customer Centered Selling and The Way of the Road Warrior.
Most helpful customer reviews
50 of 55 people found the following review helpful.
Not as helpful as the title suggests
By Tanya
I bought this book hoping to learn one new thing - I don't want 'tricks' or 'secrets' and I don't need to impress anyone - just facilitate seminars which are effective and enjoyable for the participants. I searched for an idea, process or new way of thinking that I could use, modify and apply in my own work. Sadly, it wasn't there for me. The style and content is not consistent with the title. The style is over-confident - the "know-it-all" style, characteristic of some American texts. The author presenting his opinions as fact. There's no doubt, no alternatives, just do it my way and it will be 'right'. Apart from this approach, some of the content is unhelpful at best. For example his comments (opinions) on how to prepare and use visuals in presentations reiterates the worst habits - more bullet points! As the title suggests the author is writing for people who already know something about this well-worn subject, I would have appreciated buying something more original, less emphatic and better written. I regret buying it.
0 of 0 people found the following review helpful.
Great guide
By Genova Spencer
really sets the objectives on how to host conferences, seminars and workshops! Nice purchase
14 of 15 people found the following review helpful.
Not helpful for the professional trainer
By BTobi
If you're NOT a professional trainer and you have to present at a conference or facilitate a workshop, this book will get you started. If you are a professional trainer looking for new ideas and methods to improve your skills and stay current, keep looking!
I was disappointed in this book. I have been a corporate trainer in both the financial and healthcare technology fields for over 16 years and I found Mr. Jolles book on the topic to be rather stale and outdated. He does have a few basic, nuts-and-bolts tips that would be of value to a novice, but this is not a source for the professional trainer. Most of his book speaks to stand-up, classroom model training when a significant portion of adult, workplace learning is moving to both synchronous and asynchronous distance learning. He has very little to say about the use of technology in training and what he does have to say is really not helpful. One part I even found comical.... he advises that to focus a projector so that the top and bottom are evenly focused when projecting from a unit that is below the screen, you should tape the bottom of the screen to the wall behind it. The problem he is talking about is called "keystoning" and most projectors today have a keystone correction feature that allows you to adjust for rectangular distortion right on the projector itself. Keystone correction has been widely available on most projectors for years, so this is nothing new.
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